A seamless, secure, and uninterrupted communication in events is vital to ensure that everything happens according to your planning. If you are wondering how to do that, this guide will help you learn different ways that you can combine to ensure clear and hassle-free communication.
Remember that it is difficult to implement only one method of communication at all levels because confidentiality, privacy, and priority differ at each level. So, let’s check out what methods you can implement at each level.
- Website:
When inviting guests to your event or hosting an open event where anyone can come, you will be communicating at a broader level, such as your employees, customers, clients, and anyone interested / invited to attend the event. So, first, you need to provide clear and visible links and all the necessary information, such as names of presents, event timeline, food & drink consideration, and more on your website.
- Email-Marketing:
Another direct yet unobtrusive way to reach a wider audience is to provide regular updates about your events through e-mails. The list of recipients can include all potential attendees you expect to show up at the event. It allows you to appeal to a larger audience without spending too much money. All you need is attractive graphics to add pizzazz to your message and help create the buzz among your potential guests.
- Social Media:
Another way to stay connected with your attendees is using social media platforms. Platforms, like Twitter, Twitch, and Facebook are a great way to deliver updates and messages related to your events. In fact, it is considered an essential step in your pre-event communication process. Staying connected through social media often appeals to followers who want to attend the event.
- Mobile Event Apps:
Event apps are versatile tools that provide effective communication for everyone involved in the event. What’s more, with mobile event apps, you can also create polls, surveys, and group chats to ensure that your audience remains engaged and make modifications on the go when necessary.
- Two-Way Radios:
When it comes to communicating private messages regarding the confidential information related to events that may influence the security and safety of any event, two-way radios must be made available to the staff members, guards, and key personnel in the company.
Communication in events when done through two-way radios allows you to ensure that the messages are not intercepted and communication continues even during emergencies.
It is a must for event organizers to consider the unexpected scenarios to make a foolproof plan that keeps key persons involved in the event connected and updated.
So, rather than depending on only one channel of communication, implement a multi-channel communication strategy. And no matter how small or big your event is, don’t undermine the importance of using two-way radios. If you are worried about the budget, and confidentiality and secure communication are not mandatory, you can choose to buy radios that don’t need a license. Otherwise, consider the cost of licensed two-way radios in your event budget as well.
